05.1
AI crawler access
robots.txt, Content Signals and server rules that welcome GPTBot, OAI-SearchBot, ClaudeBot, PerplexityBot and Google-Extended on your terms.
05 / Get cited by the machines.
Generative Engine Optimization (GEO)
When ChatGPT answers, your brand is in the sources.
The short answer
Generative Engine Optimization (GEO) increases the chance that AI assistants like ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews mention and cite your brand. I make your site crawlable by AI bots, publish llms.txt and clean Markdown, strengthen entity signals with schema, and write content that is easy to quote.
Want this on your site?
Get a free mini audit →Symptoms
You need this if...
- 01
You ask ChatGPT about your category and your brand never shows up
- 02
Your robots.txt silently blocks GPTBot, ClaudeBot or PerplexityBot
- 03
AI tools describe your company with outdated or wrong facts
What is included
Everything it takes, nothing it does not.
05.2
llms.txt and Markdown for agents
A curated llms.txt plus clean Markdown versions of key pages, served to agents that ask for them.
05.3
Entity and E-E-A-T signals
Organization and Person schema, consistent facts and sameAs links so models know exactly who you are.
05.4
Citation ready content
Clear claims, original data, definitions and comparisons, the formats generative engines love to quote.
Deliverables
- AI visibility baseline across ChatGPT, Perplexity and Gemini
- AI crawler and llms.txt setup
- Entity schema graph
- Citation ready content plan
Tools in the kit
- ChatGPT
- Perplexity
- Google AI Overviews
- Claude
- Bing Webmaster Tools
- Schema Markup Validator
Local roots, global reach
GEO consultant in India, based in Ahmedabad
Generative Engine Optimization is still new, and few specialists in India practise it hands on. From Ahmedabad, I help Indian and international brands get named and cited by ChatGPT, Perplexity, Gemini and Google AI Overviews, starting with an honest baseline of where AI tools mention you today.
FAQ / People also ask
GEO questions, answered
What is GEO?
GEO, or Generative Engine Optimization, is the work of making your brand visible inside answers generated by AI tools such as ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews, ideally as a cited source with a link.
Is GEO replacing SEO?
No. Most AI assistants ground their answers in web search results, so strong SEO is the foundation of GEO. GEO adds AI crawler access, entity clarity and quotable content on top.
How do you measure GEO results?
I track a fixed set of prompts across AI tools, note when your brand is mentioned or cited, and watch referral traffic from chatgpt.com, perplexity.ai and similar sources in GA4.